Civic Theatre Brand Identity
2022 · MYERS SCHOOL OF ART · CORPORATE IDENTITY
Role: designer, art director
Technique: Illustrator, InDesign, Photoshop
Medium: digital
Awards: AAF Akron Student Best of Show · AAF Akron Gold · AAF Akron Silver · AAF Distict 5 Gold · AAF District 5 Silver
The Civic Theatre logo has been reimagined in this rebrand to include the stage facade in an elegant upgrade. Appealing to a younger audience, this rebrand utilizes moody colors, photography, and graphics to create an identity fit for the historical landmark that is the Civic Theatre.
The logo and graphics are all indicative of the stage, seating, and facade of the Civic interior. These abstracted forms are versatile to be used across many platforms in the identity.
